Better4U No Sugar Candies

The Organic Candy Company came to us to help create a brand and packaging for their new line of no sugar candies. We worked with them through the entire design process from name inception, logo and style guide creation to package engineering, design and mock up production.

It was important the name and logo represent the healthy no sugar aspect of the candy as it is a world first product and truly revolutionary. So we sat down with our team and came up with many options until we created what you see here. A clean, minimalist yet aesthetically grabbing logo and a memorable name that represents how the candies are truly better for you. We followed suit and helped them size their packaging, engineered the die-lines and created designs that pop! We then produced a run of 40-50 mock ups which allows the company to procure sales without committing to an expensive large run packaging order.